What is Mobile PPC?
The trend of mobile searches has been boosted since 2015 and has changed our way of looking at things. Approximately 8.2 billion searches are made on the internet (Google only) and the rate is rising every single day. Thus, you can see it is so important to protect your business status online. Here is how mobile PPC helps you.
With the help of Mobile PPC, you can promote your brand to organic as well as paid search results which multiply your chances of getting quality leads. However, mobile-friendly advertising does not feel successful if your website is not on the mark. It has to be in terms of mobile-friendliness that make sure your website is working successfully in technical aspects of optimization.
Our mobile ppc management team will help you develop and implement world-class strategy to turn your potential customers to your clients. We have a team of experts who continuously measure the success rate of mobile ads and revise it accordingly to drive more leads that significantly increase returns over investment.
Benefits of Mobile PPC Services
Budget Management: PPC allows businesses to bring more of them by advertising on almost every kind of mobile screen. This overcomes the traditional way of promotions and saves clients from overspending in ads. This means you can set your ad budget and create one as per your requirements. Once the user clicks on an ad, some amount will be deducted and thereafter the user gets redirected to the targeted page.
Retargeting: Retargeting allows potential customers to remarket the products that were previously interested in your product or landed by mistake. Brands can bring their attention again by offering them some discounts or other offers and compel them to make a purchase. Remarketing has the potential to convert more leads for your business.
Customized Targeting: With Mobile PPC, you can be concise with your target specifications and make tailor-made strategies to attract their attention. You can choose a custom age group, gender, demographics, and more to get more sales and conversions.
Our Mobile PPC workflow:
We work on specific protocols for creating and executing Mobile PPC services which is explained below.
Setting Goals: We first deeply understand your business requirements and create campaigns to fulfill your business goals.
Budget Analysis: After setting up the goals, we make sure that you get ultimate mobile PPC services in a cost-effective manner.
Keyword research: Further, we choose the best-suited keywords that are most relevant to your business services and can drive maximum leads.
Ad Creation: We create ads that can serve your purpose of selling products and bringing potential clients to your webpage,
Ad optimization: Our team keeps a regular check on the ads, reviews them, and optimizes them in case of any quality compromisation.
Mobile PPC Services we offer:
As Billions of searches are made through mobiles, Google insists businesses check out the mobile-friendly advertising methods to increase its reach. Following is the procedure we follow to optimize the Mobile ads for phone users.
Mobile Bid adjustments: Google adwords has given us an advantage of adjusting bids on mobile devices. This means you can increase or decrease the mobile bids count by analyzing the outcome. Our mobile ppc management team ensures that your ads are getting maximum click through rate by enabling mobile bids adjustments in your ad campaign.
Text and call campaigns: Campaigns that include text and call options can let users connect with business directly. Apparently, Google has mentioned that campaigns with added contact number, mail improve their ad quality and their CTR. This is because users can directly connect to the executives via SMS or phone calls in just a few clicks.
Call only campaigns: 70% of potential clients connect to the business directly via phone numbers mentioned on ads. Call only campaigns allow users to enquire directly via phone call which will save their time on finding a CTA button from a landing page.
Responsive Ads: Responsive ads can make themselves adjusted according to the type of screen and space. They are designed to increase the clicks on the ads. Even so, you can create a product listing that allows users to shop directly. You can add an image, video or text of your choice and can display these ads to organic and paid results which will bring quality leads for your business.
Mobile friendly landing page: One of the biggest factor that can retard the conversions is bad landing page. It is important to make sure your landing page is up to date and is fully optimized. Nevertheless, about 70% of searches are made through mobiles, the landing pages needs to be mobile optimized with respect to proper page speed.
Our task is to analyze and accomplish all the above discussed tasks to form a perfect mobile ppc ad which will focus on bringing more quality leads by taking care of all the important aspects which directly affects the ad standard.
Choose MDWE for first class Mobile PPC Services
This is the era of mobile searches so it is important that you can promote your services to most of the devices and make sure they are optimized and bring the required results that are planned. Just like desktop advertising, mobile ppc advertising has become an important factor that can drive maximum results.
Our expert team at MDWE makes sure that the performance tracking is taken place which will clearly show the conversion rate of keywords and thus business gets an idea on which products to focus on. Our main goal is to make people aware about the business which will provide them with value to solve their problems and ultimately raise returns over investment.
We are google partners and our strategies are objective oriented. We understand the project needs and develop advertisement plans that are budget friendly and drive maximum results. We deeply analyze the project requirements and make sure we target the potential clients and geolocation. We take care of all the matrics of mobile ppc and present the relevant ads among users.